DriveTech (UK) plc is a platinum sponsor of the Safe Drive Stay Alive roadshow. The company is already well known locally for operating the Speed Awareness and Driver Improvement schemes on behalf of Thames Valley Police and has got involved with the Safe Drive Stay Alive roadshow to help educate young drivers in the community about responsible and safe driving.

Chris Howell, DriveTech (UK)'s chairman and founder, said; “It's a very sad fact but 3,428 young adults (16 to 18 years of age) were killed or seriously injured on Britain's roads in 2005. That's nearly 10 young adults every day. The Safe Drive Stay Alive roadshow is a unique opportunity to meet and communicate a 'safe driving' message with young people at the start of their driving career. Its aim is to highlight the risks they, their passengers and other road users, face out on the road.

It may be unsettling to learn about the circumstances surrounding a serious road crash, but we believe that communicating the real life consequences, in an informative, sensitive and unpatronising way, will have lasting and positive effect everybody who attends the roadshow. This, in turn, will help them make better and safer driving decisions.

As part of our aim to educate all drivers in the Thames Valley about responsible and safe driving, DriveTech (UK) is proud to be associated with, and to sponsor, the Safe Drive Stay Alive roadshow.”

www.drivetech.co.uk

Serco work with governments in Britain and around the world to help protect their citizens. This involves working into areas such as law enforcement and managing offenders; they also operate the National Traffic Control Centre in Birmingham monitoring all of the country’s main trunk roads to help keep traffic flowing freely.

Serco are delighted to support Safe Drive Stay Alive because for far too many young people unsafe driving ends in a prison sentence, and they want to help change that.

Tom Riall, Chief Executive, Serco Civil Government said: “In courts and in our prisons we see the direct consequences of reckless and dangerous driving every single day. For far too many young people it ends with a prison sentence, but for the families left behind the pain lasts much longer. Serco is delighted to support Safe Drive Stay Alive because we want to help bring about change for the young drivers and all those whose lives are affected.”

www.serco.com

RED Driving School are also supporting the Safe Drive Stay Alive campaign by generously donating free driving lessons that will be given away through radio stations across our region.

www.go-red.co.uk

Safe Drive Stay Alive also benefits from the involvement of a number of radio stations from across the region, we are exceedingly grateful for their support in communicating about this incredibly important issue.